the win~dow
WEB: www.thewin-dow.la IG/TikTok: @thewindow.la
Defined brand identity and voice for The Win~Dow in its own Instagram presence and organically grew it from 0 to 30k followers in 2 years.
ARRANGED BRAND PARTNERSHIPS WITH:
AMAZON PRIME FOR “ALL OUT FOR FALLOUT” DAY, WORKING OUT A $10K DEAL FOR RECORD SALES AT OUR HOLLYWOOD LOCATION.
PEACOCK FYP WITH “POKERFACE”, NEGOTIATING A $50K DEAL BETWEEN 4 WIN~DOW LOCATIONS. RECORD SALES RECORDED FOR OVERALL BRAND AND EACH OF THE FOUR LOCATIONS.
Led marketing and creative for The Win~Dow’s expansion to Silver Lake, Long Beach, Hollywood, THE GROVE, santa Barbara and Santa monica.
Directed uniform redesign for Santa Barbara location to align with brand visual standards
Created a repeatable opening week event template - first week Santa Barbara sales hit $103K
Drove community engagement through direct mail, social, and street-level activations
Led PR, media, and influencer partnerships across all locations
Produced Friends & Family events for each new location opening