Events & Brand Activations

BECAUSE A GREAT CAMPAIGN SHOULD FEEL LIKE THE PERFECT NIGHT OUT.

I concept, plan, and promote events and campaigns that bring your brand to life in the real world. From pop-ups and partnerships to Friends & Family dinners and launch parties, I blend brand storytelling with operational savvy to create experiences that feel personal, intentional, and press-worthy.

For Pitfire Pizza, I helped develop the Sonoratown x Chivichanga Pizza collab, transforming a slow-sales day (Cinco de Mayo) into a high-volume, high-engagement annual campaign. I led major partnership activations for The Win~Dow, including:

• Amazon Prime’s “All Out for Fallout” Day, securing a $10K sponsorship for our Hollywood location — which delivered record-breaking sales

• Peacock’s “Poker Face” FYC campaign, negotiating a $50K multi-location deal across four Win~Dow locations — all of which saw their highest-ever sales days as a result

I’ve curated opening activations for The Win~Dow at Long Beach, Santa Barbara and The Grove, led media and influencer strategies that landed major press coverage, and directed opening-night creative for everything from murals to marquees that led to lines down the block.

WHAT I OFFER:

• Event concepting & run-of-show planning

• Guest list development + PR/media coordination

• Launch content planning (photo, video, social assets)

• Brand partnerships and collab ideation

• Neighborhood-facing activations and giveaways

• Post-event wrap-up assets (recaps, media outreach, story slides)

Let’s turn your launch into a moment — or your quiet month into a party.